36-Touch: How Growing Her Vision Increased Her Business by More than 50% Year After Year


Kacie Kinney

Agent, Yukon, OK

About The Episode

Growing our vision is a big part of what allows us to grow our business. How did coaching expand the vision of our guest? What are the systems she implemented in her business? What can she do now that she couldn’t do before? On this episode Kacie Kinney, a real estate agent in Oklahoma City, OK, talks about her mission, her journey, and how her vision and goal went from an iPad to a Range Rover!

My mission is to be the connector between where people are and where they want to be. – Kacie Kinney

Three Things We Learned From This Episode

  1. How Kacie got over the fear of the financial investment of coaching
    Kacie saved up the money for the first couple of months of coaching. By the time the first two months were up, she added so much improvement in her business and its trajectory that she had the income to continue committing to coaching.
  2. The most powerful system Kacie implemented in her business
    85% of Kacie’s business comes from her database, and she developed a system to nurture this database more effectively. She was able to devise a 36-touch that was systematic, easy to implement, and helped service the clients in the database. Now with unique client appreciation events, and even a food blog that services the community, her business from her database has grown even more.
  3. What brought Kacie back to coaching after she left
    When Kacie had her son, she decided to step away from coaching. She found that the absence of that support and accountability affected her mindset and leadership of her team. She believes if she had stayed out of coaching longer, that her business would not be what it is today.

Without the right structures and accountability in place, it’s easy to find ourselves in rabbit holes that don’t bring us closer to our goals. In order for us to stay on the right path, even when things don’t go well, our mindset is the most important thing. Ultimately, mindset affects who we are as business owners and leaders, which affects our results. Real estate is a vehicle that can take us where we want to go. The systems are the fuel, and coaches help keep our hands on the steering wheel so that we’re driving in the right direction.